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	<title>Blowin’ in the Tradewind &#187; Uncategorized</title>
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	<link>http://www.tradewindlondon.com/blog</link>
	<description>Trying to make sense of a digital world</description>
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		<title>How marketers can recession-proof their jobs</title>
		<link>http://www.tradewindlondon.com/blog/2009/07/14/sam-is-in-marketing/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/07/14/sam-is-in-marketing/#comments</comments>
		<pubDate>Tue, 14 Jul 2009 14:11:59 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.tradewindlondon.com/blog/?p=151</guid>
		<description><![CDATA[LONDON &#8211; In one of his most withering attacks on Gordon Brown, in 2006 David Cameron accused the then-Chancellor of being an &#8216;analogue politician in a digital age&#8217;, adding, &#8216;you are the past&#8217;.
click here to read more
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How SME’s can benefit from Digital Marketing in the recession</title>
		<link>http://www.tradewindlondon.com/blog/2009/07/06/how-sme%e2%80%99s-can-benefit-from-digital-marketing-in-the-recession/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/07/06/how-sme%e2%80%99s-can-benefit-from-digital-marketing-in-the-recession/#comments</comments>
		<pubDate>Mon, 06 Jul 2009 10:00:21 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[http://tinyurl.com/m6abnm
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Network &#8211; Is Resistance Useless?</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/22/the-network-logica/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/22/the-network-logica/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 11:40:08 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[First it was Phorm and this weeks it’s Phorm by another name much more suited to  a John Grisham novel – The Network. Scareeeee!

This is Logica’s new intelligence gathering platform that tracks you via your mobile. And because we take our mobiles with us everywhere as opposed to our PC’s which we leave behind when [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>We&#8217;re in this week&#8217;s Media Week</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/16/128/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/16/128/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 16:37:33 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[  
 
]]></description>
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		<title>Off Phorm!</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/16/off-phorm/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/16/off-phorm/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 08:39:58 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[I&#8217;ve been thinking more about this Phorm business and the more I do, the more I think that it will splutter and die from too-long-to-get-to-market syndrome.
The internet is a fickle mistress when it comes to creating the next big thing. If something is years in development, by the time it gets to market, the technologies [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>On Phorm!</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/15/sams-on-good-phorm/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/15/sams-on-good-phorm/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 10:26:19 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Sam was quoted in the Guardian on Thursday 11th June, click here to read his comments

]]></description>
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		<slash:comments>0</slash:comments>
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		<title>For Whom the Digital Bell Tolls</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/15/institutions/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/15/institutions/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 09:04:15 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.tradewindlondon.com/blog/2009/06/15/institutions/</guid>
		<description><![CDATA[I&#8217;m a big fan of institutions. Not the mental ones you understand. The traditional ones that serve to remind you that all is well when everything around you has gone doollaly-tap.
One of those institutions is an uninterupted reading of The Sunday Times once the children have ceased screaming for justice from their cots. As my [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Lexicon Sleuther</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/11/lexicon-sleuther/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/11/lexicon-sleuther/#comments</comments>
		<pubDate>Thu, 11 Jun 2009 08:44:52 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.tradewindlondon.com/blog/2009/06/11/lexicon-sleuther/</guid>
		<description><![CDATA[So according to the Global Language Monitor,  “Web 2.0“ has become the millionth &#8220;word&#8221; in the English language
I was always uncomfortable with the err&#8230;phrase, preferring to view Web 2.0 as Web 0.1 come again, just that we were ready and capable this time. It&#8217;s the same for the sudden need to “do“ social media. [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Communication Standard</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/04/evening-standard-almost-there/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/04/evening-standard-almost-there/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 08:44:24 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.tradewindlondon.com/blog/2009/06/04/evening-standard-almost-there/</guid>
		<description><![CDATA[Well done to the Evening Standard for syncing their final edition headline, &#8220;Lightening coup to oust Brown&#8221; with their Digital Escalator Panels on the underground and their website, but where they on Twitter? Well, they were a few hours behind, but got there in the end: http://bit.ly/UvxO0
Now that&#8217;s what I call joined up communications. Marvelous!

]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Summered Up</title>
		<link>http://www.tradewindlondon.com/blog/2009/06/03/digital-recession/</link>
		<comments>http://www.tradewindlondon.com/blog/2009/06/03/digital-recession/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 08:36:18 +0000</pubDate>
		<dc:creator>sam.brownfield</dc:creator>
				<category><![CDATA[Rant or Rave?]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.tradewindlondon.com/blog/2009/06/03/digital-recession/</guid>
		<description><![CDATA[The seasons are a-changing. Our cats are bringing baby rabbits into the house to torture on a daily basis. The sun has been burning brightly for days now and as if on a seratonin rush, the paralysis that has been gripping clients for the past six months is actually showing signs of easing.
At first we [...]]]></description>
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		<slash:comments>0</slash:comments>
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